Return to search
  • Add to favourites

Retention Marketing Manager

Job Reference: 918-BM4288

NHS Blood and Transplant (NHSBT)
Donor Management
£37,570 to £43,772 pa

This is a great opportunity to help create and maintain a positive relationship between blood donors and NHSBT by defining and delivering a donor relationship marketing strategy based on evidence and insight using established and cutting edge behaviour change techniques.


As an experienced social marketer, you will work with colleagues inside and outside of the Donor Engagement and Retention team, and also with marketing agencies to develop a programme of relationship marketing and to coordinate the implementation of that programme. By doing so, you will ensure that we retain donors in critical donor segments and ensure the supply of blood products in the long and short term.


The role is part of the Donor Engagement and Retention team which is responsible for developing new and innovative campaigns and interventions to maximise the retention of existing donors in key segments and to maintain and improve engagement with blood donors in general. You will work as part of a team of six people and will line manage a Relationship Marketing Specialist.


For further information on this vacancy please contact Crispin Wickenden on


This vacancy will close at Midnight on Wednesday 19th June 2019 with interviews taking place in Tooting on Monday 1st July 2019.

NHS Blood and Transplant (NHSBT) offers a dynamic and friendly working environment where teamwork is highly valued. Personal development is also considered a priority and is supported through extensive training and development opportunities open to all employees.

Three small words, one big difference - Caring, Expert and Quality.

Together we'll save and improve more lives than ever

SAFERJobs To stay safe in your job search we recommend that you visit SAFERjobs (, a non-profit, joint industry and law enforcement organisation working to combat job scams. Visit the SAFERjobs website for information on common scams and to get free, expert advice for a safer job search.

  • Investors in People Gold Logo
  • Disability Confident Employer
  • Positive about Disabed People Logo
  • Improving Working Lives Logo
  • Mindful Employer Logo
  • Smoke Free Logo
  • Age Positive Logo
  • Stonewall Logo
  • Apprenticeships Logo