Strategic Communications Planning Manager

Job summary

The post will provide strategic communications management for corporate projects and initiatives, identifying and working with appropriate colleagues from across the communications directorate to plan and implement multi-channel communications activities and campaigns. They will also build and manage relationships with counterparts in partner organisations to help deliver effective communications via their own communication channels.

The post holder will lead on the coordination of the directorate-wide strategic communications planning group to ensure the effective delivery, coordination and evaluation of communications campaigns and activity.

Their communications planning activities will identify opportunities that could enhance NICE's messaging as well as issues that could potentially damage the organisation's reputation. Working with colleagues, the postholder will plan and prepare actions to maximise opportunity and minimise risk.

Role can be based in either our Manchester (M1 4BT) or London office (E20 1JQ).

Main duties of the job

• Provide an efficient, effective and high quality stakeholder communications service.
• Manage a strategic communications planning calendar that identifies awareness weeks and other opportunities that can be used to amplify NICE's work
• Work collaboratively across NICE and with system partners to ensure a co-ordinated approach to stakeholder communications.
• Ensure key system partners and stakeholders receive clear and consistent messages and information from NICE and, as a result, are better informed with a view to achieving active support for NICE's priorities.
• Develop communications strategies and plans, drawing in expertise and ideas from across the communications directorate. Ensure the plans are delivered successfully, on time and within budget, and evaluate their success.
• Write clear and compelling key messages and narratives to underpin communications activities across a wide range of channels (including websites, social media, newsletters and stakeholder briefings).
• Work with colleagues in guidance-producing, implementation and system engagement teams to ensure communications activities to support strategic priorities are planned and delivered in a timely way.

About us

The Communications Directorate is made up of a number of teams: external communications, which includes media relations and enquiry handling; content and channels, which includes website, internal comms, graphic design, content creation and social media; and strategic communications and marketing, which includes corporate events, marketing, public affairs, audience insights, strategic communications and comms business admin.

Together we use a variety of channels to communicate with a wide range of audiences in the health and social care system and beyond.

Our communications teams also help to protect and enhance the reputation of

NICE through daily contact with the public, media, parliamentarians and other key groups.

Here at NICE we are passionate and proud of the work we do and the impact we make.

We can offer you a great place to work with good benefits, flexible working, and a supportive, friendly, and inclusive environment.

Benefits:

• We offer a range of benefits including the NHS pension scheme and staff discounts
• We provide a thorough induction programme
• Personal development is supported through extensive training and development opportunities
• We promote flexible working to help staff achieve a healthy work life balance
• We value equality and diversity and welcome applicants from all sections of the community
• We will interview all disabled applicants who meet the essential criteria in line with the NHS Guaranteed Interview Scheme