Communications and Engagement Project Officer

Job responsibilities

The main purpose of this role is to:

• Support and deliver the SDE Y&H engagement and communications strategy through digital content and platforms, projects and events.
• Raise awareness of the SDE Y&H support the delivery of Vocals engagement and communications.
• Raise awareness of research taking place at BIHR/BTHFT with leadership and guidance from the Engagement and Communications Lead for Research
• Join the growing and exciting portfolio of research communications at the BIHR and BTHFT
• Edit and publish blogs, videos, presentations, articles, newsletter content, literature, web and social media content for internal and external audiences in a variety of styles tailored to suit the audience.
• Proofread and provide feedback on content for website, presentations and printed material in line with SDE Y&H guidelines.
• Ensure that SDE Y&Hs assets and content are catalogued and managed effectively.
• Manage SDE Y&Hs website and associated partner sites (including IA and BIHR websites) to ensure content is up-to-date, concise and meets relevant accessibility standards, including SEO
• Manage SDE Y&Hs social media accounts including engaging with audiences, scheduling, analysing and reporting on performance and ensuring a regular flow of content.
• Work with patients, members of the public and partners to develop content and stories for engagement, ensuring confidentiality and data protection standards are followed and participants are dealt with sensitively.
• Produce high quality publications and literature such as brochures, posters and leaflets, utilising design temples adhering to SDE Y&Hs brand guidelines and liaising with external suppliers where appropriate.
• Build and maintain relationships with partner organisations, including NHS organisations, Universities and the Volunteer Community Sector to maximise opportunities for SDE Y&Hs engagement work.
• Support the planning and delivery of SDE Y&H/BIHR events and projects, as required, this may include focus groups, stakeholder events and creative projects.
• Manage enquiries from the public, staff and stakeholders, using judgement to decide on the appropriate course of action.
• Manage multiple competing tasks to ensure projects are delivered accurately and on time.
• Produce written work to a high standard of English, with special regard to accuracy, grammar and spelling.
• Work independently with little day to day supervision.
• Work flexibly when required, providing cover during staff absences.
• This role will involve travelling to locations across the Yorkshire and Humber region and possibly across the UK, for engagement and communications activities and events.
• The main duties of the job may be revised from time to time in consultation with the post holder, and as such this should be taken as an outline of the main areas of responsibility which may be subject to change.
• Any other duties commensurate with the grade which support SDE Y&H and BIHR in the achievement of its business objectives, goals and legal obligations via effective engagement and communications.

Qualifications

Essential

• Educated to degree level in relevant subject or equivalent experience of working at a similar level in communications or marketing

Experience

Essential

• Working within a marketing, communications, or public relations related field.
• Professional experience of developing and implementing digital and social media, including but not limited to Facebook; Twitter, YouTube; Google+.
• Proven experience of using own initiative
• Using online systems to develop and distribute e-bulletins.
• Working on websites, intranets, and other media to ensure quality, user-friendly, dynamic content.
• Experience of CMS (content management systems).
• Ability to develop effective digital plans and strategies.
• Experience of liaising with members of the community, user groups and business stakeholders.
• Experience of coordinating events both physically and virtually
• Experience of working with a diverse range of healthcare stakeholders such as clinicians, managers, patients and their representative groups.

Desirable

• Delivering training sessions for groups and individuals at all levels across the organisation.
• Significant post-degree (or equivalent) experience in relevant environment including digital and social media communications

Skills

Essential

• Excellent writing, editorial and proof-reading skills. Able to translate jargon and turn complex information into plain English.
• Web usage statistics tools and reporting (Google Analytics)
• Proficient use of Microsoft Office software (Excel, Outlook and PowerPoint)
• Analytical and judgemental skills to process a wide range of information and adapt and present it in a format suitable for a range of target audiences including, but not limited to, the media, patients, commissioners and staff.
• Good planning, organisational and problem-solving skills.
• Able to prioritise workload in a high-pressure environment and meet conflicting deadlines
• Excellent interpersonal and presentation skills.
• Strong interpersonal and diplomacy skills to build and manage relationships at a senior level.
• Ability to organise and support virtual training and meetings (Using Zoom, Microsoft Teams or similar)

Desirable

• Image editing for the web (Adobe Photoshop or similar)
• Ability to shoot, edit and produce short videos for YouTube
• Ability to create and modify PDF files (Adobe Acrobat)
• Ability to design simple flyers / leaflets / briefing documents / web banner images / web info graphics

Knowledge

Essential

• Significant knowledge of marketing and communications strategies and theories, including brand management.
• Specialist knowledge across a range of digital and social media.
• Knowledge of emerging digital trends.
• Extensive knowledge of using, administrating and configuring content management systems
• Good knowledge of web accessibility (guidelines, legal requirements and best practice)

Desirable

• Knowledge of research techniques to inform and evaluate communication activity
• Understanding of online forms and online surveys

Values and Behaviours

Essential

• Demonstrates Care, Compassion and Empathy; o Is positive and takes pride in their job and the organisation they work for. o Treats others with respect and consideration; listening carefully and responding with empathy, kindness and sensitivity o Values diversity and difference, treats people with equal respect.
• Demonstrates Competence and Communication; o Listens, Values and respects the views of others (good communication/ interpersonal skills) o Able to work with others to provide a service that puts patient care first. o Values co-workers and demonstrates ability to work effectively as part of a team
• Demonstrates Courage to Challenge Self and Others; o Encourages and welcomes feedback to continually learn and improve. o Takes personal responsibility for actions and their impact o Able to challenge negative behaviour in a constructive way.
• Demonstrates Commitment; o Is efficient and effective with the use of resources o Is punctual

Qualifications

Essential

• Qualification in communications and marketing or events management; or equivalent experience.

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Certificate of Sponsorship

Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).

From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).