Job summary
Bringing a wealth of recruitment experience, creativity and passion, the postholder in conjunction with the North West Surrey partners will be responsible for developing a cutting edge attraction strategy for posts that have historically been hard to fill across Health and social care. The post holder will lead and manage the North West Surrey Place based recruitment hub, running a wide range of varied recruitment campaigns, working with all Alliance partners, the VCSE and independent Care sector. The initial focus will be to form the hub, integrate a digital platform to allow for digitalised talent pooling and set out clear ways of working with all partners. The post holder will also be expected to use modern recruitment methodology to develop and lead on a wide range of large scale recruitment campaigns across the North West Surrey Health and Care Alliance.
Main duties of the job
The successful candidate will require excellent inter-personal skills, be skilled in making and sustaining relationships with a range of stakeholders and have extensive experience of leading a team.
Main duties of the role include (not limited to):
- Leading the recruitment hub team to develop exciting recruitment campaigns.
- Develop the attraction strategy, bringing new ideas and facilitating a culture of change.
- Use skills and expertise to be able to offer a headhunting service for hard to fill roles.
- Working with partner organisations across the health and social care, voluntary and charity sectors across North West Surrey with the overall aim of attracting a new workforce with the desirable skills.
- Utilise a host of different approaches, including digital media, to campaigns and programme planning and execution, ensuring content is appropriately targeted, impactful, and engaging.
About us
Ashford and St. Peters Hospitals NHS Foundation Trust serves a population of more than 410,000 people living in North-West Surrey, parts of Hounslow and beyond.
Over 3,700 highly trained doctors, nurses, midwives, therapists, healthcare scientists and other support staff make up our workforce, providing a wide range of services across our two hospital sites, Ashford, Ashford, Surrey and St Peter's, Chertsey, Surrey.
We also run many specialist clinics in the community and local community hospitals and other healthcare facilities.
Our vision is to be one of the best healthcare Trusts in the country. There has never been a better time to join us in the NHS at Ashford & St Peters Hospitals NHS Foundation Trust with our strong commitment to staff health and wellbeing. We are committed to providing continuous professional development, staff benefits and flexibility to shape our workforce around our patient care.
Please see the supporting links which you can find on the right-hand side of this job advert. There is guidance on how to make an application on NHS Jobs as well as more information about joining the ASPH Team
Although it isn't the Trusts normal practice, adverts may close early, so applicants are encouraged to submit an application as soon as possible.
Job description
Job responsibilities
- Develop attraction strategy and foster a culture of change.
- Lead marketing communication and recruitment campaigns for Alliance services, ensuring measurable positive impact.
- Offer headhunting services for hard-to-fill roles.
- Implement a digital talent pool and optimize job matching coordination.
- Provide recruitment support for business unit transformation across Alliance partners.
- Design and execute diverse advertising campaigns, including microsites, videos, and targeted social media ads.
- Collaborate with CEE teams to create an exciting recruitment identity for difficult-to-fill positions.
- Develop targeted campaigns to change perceptions and communicate the benefits of working across health and care.
- Utilize various approaches, including digital media, for impactful and engaging campaign planning and execution.
- Set measurable objectives for every campaign.
- Ensure sufficient recruitment resources and identify additional admin support if needed.
- Support job application processing and interview coordination for campaign areas.
- Explore the potential of developing portable roles across sectors.
- Collaborate with North West Surrey communication teams for promotional content development.
- Work with Graphic Designer for ad-hoc promotional materials.
- Generate innovative ideas to attract diverse workforce from shrinking sectors, refugees, ex-military, people with disabilities, and the unemployed.
- Participate in recruitment fairs to generate interest in roles.
- Provide data analytics for recruitment landscape and market trends.
- Enhance recruitment teams' skills in proactive role and demographic-based recruitment activities.
Job description
Job responsibilities
- Develop attraction strategy and foster a culture of change.
- Lead marketing communication and recruitment campaigns for Alliance services, ensuring measurable positive impact.
- Offer headhunting services for hard-to-fill roles.
- Implement a digital talent pool and optimize job matching coordination.
- Provide recruitment support for business unit transformation across Alliance partners.
- Design and execute diverse advertising campaigns, including microsites, videos, and targeted social media ads.
- Collaborate with CEE teams to create an exciting recruitment identity for difficult-to-fill positions.
- Develop targeted campaigns to change perceptions and communicate the benefits of working across health and care.
- Utilize various approaches, including digital media, for impactful and engaging campaign planning and execution.
- Set measurable objectives for every campaign.
- Ensure sufficient recruitment resources and identify additional admin support if needed.
- Support job application processing and interview coordination for campaign areas.
- Explore the potential of developing portable roles across sectors.
- Collaborate with North West Surrey communication teams for promotional content development.
- Work with Graphic Designer for ad-hoc promotional materials.
- Generate innovative ideas to attract diverse workforce from shrinking sectors, refugees, ex-military, people with disabilities, and the unemployed.
- Participate in recruitment fairs to generate interest in roles.
- Provide data analytics for recruitment landscape and market trends.
- Enhance recruitment teams' skills in proactive role and demographic-based recruitment activities.
Person Specification
Shortlisting criteria
Essential
- Professional HR or Management Qualification at Masters Level or equivalent and/or extensive professional experience in the field of Management, evidence by delivery and outcomes
- Knowledge of media, communications and campaign management acquired through degree or equivalent relevant experience.
- Experience of working on large scale recruitment campaigns
- Strong organisational skills, effective time management and be able to use own initiative
- Experienced in the use of social media for resourcing.
Desirable
- Knowledge of the strategic direction of the local and national health and social care economy
- Experience of working in a communication, media, PR or marketing environment
interview criteria
Essential
- Excellent relationship management skills and the ability to engage at all levels, with a collaborative style that promotes effective joint working
- Highly analytical with the ability to interpret, triangulate, summarise and present a range of different sources of highly complex information and data, to a wide variety of stakeholder audiences.
- Ability to prioritise own work effectively and be able to direct the activities of others assuming line management responsibilities for a business area
Person Specification
Shortlisting criteria
Essential
- Professional HR or Management Qualification at Masters Level or equivalent and/or extensive professional experience in the field of Management, evidence by delivery and outcomes
- Knowledge of media, communications and campaign management acquired through degree or equivalent relevant experience.
- Experience of working on large scale recruitment campaigns
- Strong organisational skills, effective time management and be able to use own initiative
- Experienced in the use of social media for resourcing.
Desirable
- Knowledge of the strategic direction of the local and national health and social care economy
- Experience of working in a communication, media, PR or marketing environment
interview criteria
Essential
- Excellent relationship management skills and the ability to engage at all levels, with a collaborative style that promotes effective joint working
- Highly analytical with the ability to interpret, triangulate, summarise and present a range of different sources of highly complex information and data, to a wide variety of stakeholder audiences.
- Ability to prioritise own work effectively and be able to direct the activities of others assuming line management responsibilities for a business area
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.