Community Fundraiser - Band 5

Job description

Job responsibilities

Planning and reporting

To review and develop the charitys existing community fundraising plan, ensuring that short term opportunities are realised as well as longer term sustainable growth, and present this as required to team members, NHS staff and committees.

You will plan activity to support the public launch of a major Capital Appeal to generate income, engagement and awareness in the community taking feedback from the Appeal Board and ensuring that the level of activity fits a major appeal.

To plan and report back on income and expenditure budgets, ROI and key milestones, taking into account resource needed to deliver these and key milestones for the future.

To include existing Charity strategic plans and appeals, ensuring income streams and fundraisers make the most of future opportunities.

To liaise with other hospitals charities and utilise the NHS Together network, benchmarking performance and identifying opportunities to grow income.

To research and identify prospective new fundraising opportunities and activities, including virtual events and challenges and other digital opportunities.

Develop and implement a fundraising volunteer plan to recruit and retain volunteers, engaging them with the charitys work and developing a programme of volunteering opportunities

Income generation and activities

To grow income streams, to meet income and non-income targets as agreed with the Head of Income Generation.

Actively build relationships with community groups, schools, sports clubs and community organisations such as rotary clubs

Lead on proactive initiatives and excellent stewardship of Community Fundraisers (Individuals and groups organising their own events and challenges), Community Groups below partnership level, and School fundraising.

You will lead on developing an events and challenges portfolio and managing new campaigns and initiatives for the Community income streams.

Work closely with the team to swap and generate leads

To develop plans for the newly launched charity lottery and raffle income, with volunteers and face-to-face fundraising helping the charity grow these areas of work strategically.

To support, and lead on when necessary, pitches for support or other activities with supporters or potential supporters.

To support, and lead on when necessary, income generation activities within community fundraising to ensure agreed targets are met.

To ensure that the needs and expectations of existing and potential donors are met and exceeded in order to maximise fundraising income, and to ensure their lifelong support of Cheltenham and Gloucester Hospitals Charity.

To ensure that the charitys CRM system is used as the basis of the teams work, managing relationships and reporting on activity, creating systems for supporter communications.

To ensure that every opportunity is taken to convert activity into GDPR sign ups, to grow the charitys reach and audience.

Leadership and line management

Lead on the Staff Ambassadors programme, working with the team to identify staff and grow the engagement of this key group through strong communications and stewardship.

Ensure systems and processes are developed using the charity CRM system to deliver exceptional stewardship and maximise income from community, challenge and organisational supporters.

Ensure every opportunity is created and taken to maximise GDPR sign ups through community channels, helping to build the charitys audience in order to enhance income generation.

Liaising with the Hospital Volunteer Coordinators, you will recruit, brief and line manage volunteers for the charity with the aim to have casual event volunteers, a bank of ambassadors who can speak on behalf of the charity and a number of office/fundraising volunteers to add extra resource to the Community Team.

To continue to develop knowledge of current fundraising regulations and trends particularly in the areas of the community teams work, together with news and developments within the local community.

Ensure that all cash handling, banking, donor acknowledgement and receipts are in accordance with current procedures

To be an ambassador for Cheltenham & Gloucester Hospitals Charity at all times

To adhere to all Trust procedures at all times, maintaining accurate record keeping and ensuring compliance with current legislation and the Institute of Fundraising Codes of Fundraising Best Practice

Communications

Youll work closely with the Marketing and Communications Officer to produce content for internal communications, case studies and press releases, social media content, radio and TV interviews and drafting print materials for community fundraising initiatives.

To lead on elements of marketing within community fundraising where identified.

To work with Fundraising and Communications colleagues to ensure that communications and relationships are well managed.

To ensure that the hospitals, patients and staff, together with its values and ethos are represented in all activities and not compromised through fundraising activity.

To work productively with other departments and colleagues within the hospitals to ensure that fundraising activities are supported and representative of the organisation.

To provide supporters with information and resources in order to be effective in their fundraising activities, providing guidance and recognition.

Other

To contribute to the Fundraising team development, attending meetings, training and briefings as may be required.

To undertake such other duties as may be required by the Head of Income Generation.

Contribute to the general development and success of the Fundraising function.

Ensure complete confidentiality of highly sensitive information.

Some evening and weekend working will be required, with time off in lieu

Physical, Mental & Emotional Effort & Working Conditions

The role is office-based across both hospital sites covering the charity HUB and offices as required, with a minimum of 4 days a week in the office unless otherwise agreed by Head of Income Generation.

VDU use is required occasionally for long periods

Occasional contact with funeral directors and members of the public who wish to donate and who can sometimes be in a distressed and emotional state following the death of a loved one

Frequent interruptions from third parties requesting information concerning fundraising appeals and events, who often demand prompt responses.

Internal and external fundraising event organisations that require movement and manual handling of equipment, fundraising materials, signage and catering supplies.

General information

Due to the dynamic nature of the sector we work in, job descriptions are subject to review. Jobholders are expected to be flexible and may be required to undertake duties which are not described in those above. Reviews will be undertaken when necessary by line managers in consultation with post holders.

The charitys normal working hours are 37.5 hours a week, but it will be necessary to be flexible due to the nature of our fundraising activity. Time off in lieu is offered in return.

The staff work as a team and, as a small team, we expect all our staff to support each other and have the flexibility to get involved in activities at weekends and evenings as and when it is needed and appropriate.

Person Specification

Qualifications

Essential

• Educated to GCSE Level or equivalent Grade C English, or equivalent (e.g. National Adult Certificate Level 2 Literacy) and Mathematics Grade C or equivalent (e.g. National Adult Certificate Level 1 Numeracy)

Experience

Desirable

• Experience in fundraising and community fundraising
• Experience in developing and delivering projects and initiatives for growth, planning activities and measuring the return on investment.
• Experience of developing a programme to grow community and events income, with recruitment of new and retention of existing supporters.
• Experience of developing and managing a volunteering programme to facilitate charity income generation
• Awareness of best fundraising practice (including the Fundraising Standards Board Codes of Fundraising Practice). Knowledge of GDPR and data protection, with discretion when dealing with confidential data

Knowledge / Skills

Desirable

• Good ICT skills including Zoom, Teams, Onedrive, sharepoint, MS Word, MS Excel, MS Powerpoint. Experience of using a CRM system to analyse and report on performance.
• Extremely strong communication skills for dealing effectively with supporters, staff and volunteers
• Strong prioritisation skills and organisational skills, ability to work well under pressure and meet deadlines.
• Ability to work on own initiative or as part of a team
• Ability to analyse, investigate and resolve sometimes complex queries on a timely basis, providing explanations and undertaking corrective action as required

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Employer details

Employer name

Gloucestershire Hospitals NHS Foundation Trust

Address

Trustwide

Gloucester, Cheltenham

GL1 3NN

Employer's website

https://www.gloshospitals.nhs.uk/ (Opens in a new tab)