Website Content Manager (NIHR Academy) (XN06)

Leeds Teaching Hospitals

Information:

This job is now closed

Job summary

This is a fixed term contract role with an initial contract end date of 31 March 2025 (extension anticipated).

Are you an experienced and collaborative web content professional with a good understanding of how to optimise content to meet corporate and user needs?

Do you have a strong combination of writing skills, great teamwork and influencing skills?

Successful applicants will be flexible, proactive, responsible, have great communication skills and be able to work as part of a team to ensure delivery of effective, timely and accessible website content.

We encourage individuals who are considering applying to contact the office and have a conversation with the hiring manager.

Please note, a hybrid-working arrangement is in place where successful candidates can work a large percentage of their time from home.

Main duties of the job

Working in a busy and friendly communications team, you will collaborate with colleagues across NIHR career development and training teams to co-create content for the NIHR website.

You will need good interpersonal and communication skills to support working with a broad range of colleagues across NIHR.

Excellent writing and editing skills are essential to turn complex information into clear and accessible web content.

You will also have the opportunity to work on wider website projects to ensure we successfully communicate the remit, value and impact of the NIHR.

About us

The National Institute for Health and Care Research (NIHR) has a mission to improve the health and wealth of the nation through research. The NIHR plays a pivotal role in attracting, training and supporting the best researchers and complements the additional NIHR investment in world-class research facilities and a skilled research workforce.

This role is hosted by the Leeds Teaching Hospitals Trust (LTHT) and delivers the work of the NIHR, leading on policy, strategy and delivery in respect of academic training in England and working closely with other NIHR centres and the Science Research and Evidence (SRE) Directorate at the Department of Health and Social Care (DHSC).

Leeds Teaching Hospitals is committed to our process of redeploying 'at risk' members of our existing workforce to new roles. As such, all our job adverts are subject to this policy and we reserve the right to close, delay or remove adverts while this process is completed. If you do experience a delay in the shortlisting stage of the recruitment cycle, please bear with us while this process is completed, and contact the named contact if you have any questions.

Date posted

19 December 2023

Pay scheme

Agenda for change

Band

Band 6

Salary

£35,392 to £42,618 a year

Contract

Fixed term

Duration

13 months

Working pattern

Full-time, Flexible working

Reference number

C9298-MDI-0098

Job locations

N I H R Clinical Research Network

NIHR Academy Executive

21 Queen Street

Leeds

LS1 2TW


Job description

Job responsibilities

  • Take day to day responsibility for delivering aspects of NIHR Coordinating Centres communications strategy by developing the NIHR website, working with a multitude of stakeholders including other NIHR national centres and DHSC
  • Work with communications colleagues from across NIHR to ensure delivery of the NIHRs corporate communications strategy contributing to the delivery of programmes of work in a cross NIHR communications working group
  • Identify external communications opportunities and resources for NIHR Academy, assessing any financial implications and ensure that it has an appropriate online presence
  • Maintaining the NIHR website, creating high quality content, in conjunction with colleagues, to successfully communicate the NIHRs offers to our key audiences both visually and in text
  • Ensure that content is produced in a way that meets the needs of users and is optimised and designed for the web ensuring that it provides timely and useful information and successfully communicates the remit, value and impact of NIHR.
  • Develop the skills of colleagues including providing training, in local business delivery teams and their understanding of writing for web
  • Liaise with other national centres, NIHR and DHSC staff and the academic community as necessary, developing effective working relationships with a range of stakeholders.
  • Ensure content is optimized for SEO and readability and is presented in line with identified user journeys
  • Translate and present information which may be complex, sensitive or contentious, into clear web content that is easy for users and members of the public to engage with
  • Ensure content is produced in accordance with accessibility requirements
  • Analyse and report on content performance, using a variety of website tools including Google Analytics
  • Manage a programme of work to audit, review and update website content relating to the work of local business delivery teams
  • Plan and organise a broad range of complex work activities involving other NIHR colleagues and stakeholders which, will require the formulation and adjustment of communication plans
  • Contribute to the planning and implementation of user testing to drive continuous improvement of user experience across the NIHR website
  • Work on projects with the central NIHR website team to plan, test and implement new functionality and features.
  • Identify external communications opportunities and resources for NIHR Academy, ensuring that it has an appropriate online presence and, assessing any financial implications in line with agreed budgets
  • Authorised signatory within devolved limits agreed for the post

Job description

Job responsibilities

  • Take day to day responsibility for delivering aspects of NIHR Coordinating Centres communications strategy by developing the NIHR website, working with a multitude of stakeholders including other NIHR national centres and DHSC
  • Work with communications colleagues from across NIHR to ensure delivery of the NIHRs corporate communications strategy contributing to the delivery of programmes of work in a cross NIHR communications working group
  • Identify external communications opportunities and resources for NIHR Academy, assessing any financial implications and ensure that it has an appropriate online presence
  • Maintaining the NIHR website, creating high quality content, in conjunction with colleagues, to successfully communicate the NIHRs offers to our key audiences both visually and in text
  • Ensure that content is produced in a way that meets the needs of users and is optimised and designed for the web ensuring that it provides timely and useful information and successfully communicates the remit, value and impact of NIHR.
  • Develop the skills of colleagues including providing training, in local business delivery teams and their understanding of writing for web
  • Liaise with other national centres, NIHR and DHSC staff and the academic community as necessary, developing effective working relationships with a range of stakeholders.
  • Ensure content is optimized for SEO and readability and is presented in line with identified user journeys
  • Translate and present information which may be complex, sensitive or contentious, into clear web content that is easy for users and members of the public to engage with
  • Ensure content is produced in accordance with accessibility requirements
  • Analyse and report on content performance, using a variety of website tools including Google Analytics
  • Manage a programme of work to audit, review and update website content relating to the work of local business delivery teams
  • Plan and organise a broad range of complex work activities involving other NIHR colleagues and stakeholders which, will require the formulation and adjustment of communication plans
  • Contribute to the planning and implementation of user testing to drive continuous improvement of user experience across the NIHR website
  • Work on projects with the central NIHR website team to plan, test and implement new functionality and features.
  • Identify external communications opportunities and resources for NIHR Academy, ensuring that it has an appropriate online presence and, assessing any financial implications in line with agreed budgets
  • Authorised signatory within devolved limits agreed for the post

Person Specification

Qualifications

Essential

  • Education to degree level (or equivalent experience)

Desirable

  • Career progression through continuing professional development
  • Membership of relevant professional body

Experience

Essential

  • Experience of implementing communications programmes with complex themes
  • Experience in the development and editing of digital and multi-media content for different channels and audiences
  • Experience of project management for complex programmes including planning, stakeholder engagement, reporting on progress and evaluation
  • Good knowledge of professional internal and external communications practice
  • Strong understanding of the expectation on public sector communications to be open, honest and non-political
  • Knowledge of communications software packages, design and content management systems including e-marketing, webinar platforms and enterprise social media management platforms
  • Knowledge of information governance and GDPR requirements in relation to communications activities and campaigns

Desirable

  • Experience of working in a large, complex or distributed organisation or for a government department or public sector organisation
  • Experience of providing training to colleagues
  • Experience of planning and implementing user experience testing
  • Experience of working with or within a health and care, research or education environment

Skills & behaviours

Essential

  • Excellent influencing and negotiating skills, with demonstrable experience of building and maintaining excellent working relationships with a range of stakeholders
  • Resilient, motivated and deadline driven, able to work alone or effectively and collaboratively as part of a team
  • Good organisational, planning and project management skills and excellent attention to detail
  • Effective project and time management skills; able to set goals and standards and prioritise effectively especially in a deadline-driven environment
  • Excellent written and verbal communications skills including editing skills, with the ability to convey complex information, making it engaging and accessible to difference audiences
  • Ability to use web content management systems and optimise web content to improve SEO rankings, including keyword selection, link building and resolving broken links
  • Strong report writing and complex data analysis skills including using Google Analytics to drive continuous improvement
  • Good working knowledge of content management systems and ability to optimise web content to meet corporate and user requirements
  • Ability to measure and evaluate the impact of communications activities and campaigns
  • Good working knowledge of word processing, spreadsheets, presentations, online meeting tools and Google suite
  • Works accurately with attention to detail and demonstrates strong proofreading skills
  • Ability to maintain confidentiality

Desirable

  • Working knowledge of SiteKit CMS, HTML, Google data studio, HotJar, SEMRush
  • Ability to use multimedia editing software (e.g., Adobe Photoshop)
  • Website design skills
Person Specification

Qualifications

Essential

  • Education to degree level (or equivalent experience)

Desirable

  • Career progression through continuing professional development
  • Membership of relevant professional body

Experience

Essential

  • Experience of implementing communications programmes with complex themes
  • Experience in the development and editing of digital and multi-media content for different channels and audiences
  • Experience of project management for complex programmes including planning, stakeholder engagement, reporting on progress and evaluation
  • Good knowledge of professional internal and external communications practice
  • Strong understanding of the expectation on public sector communications to be open, honest and non-political
  • Knowledge of communications software packages, design and content management systems including e-marketing, webinar platforms and enterprise social media management platforms
  • Knowledge of information governance and GDPR requirements in relation to communications activities and campaigns

Desirable

  • Experience of working in a large, complex or distributed organisation or for a government department or public sector organisation
  • Experience of providing training to colleagues
  • Experience of planning and implementing user experience testing
  • Experience of working with or within a health and care, research or education environment

Skills & behaviours

Essential

  • Excellent influencing and negotiating skills, with demonstrable experience of building and maintaining excellent working relationships with a range of stakeholders
  • Resilient, motivated and deadline driven, able to work alone or effectively and collaboratively as part of a team
  • Good organisational, planning and project management skills and excellent attention to detail
  • Effective project and time management skills; able to set goals and standards and prioritise effectively especially in a deadline-driven environment
  • Excellent written and verbal communications skills including editing skills, with the ability to convey complex information, making it engaging and accessible to difference audiences
  • Ability to use web content management systems and optimise web content to improve SEO rankings, including keyword selection, link building and resolving broken links
  • Strong report writing and complex data analysis skills including using Google Analytics to drive continuous improvement
  • Good working knowledge of content management systems and ability to optimise web content to meet corporate and user requirements
  • Ability to measure and evaluate the impact of communications activities and campaigns
  • Good working knowledge of word processing, spreadsheets, presentations, online meeting tools and Google suite
  • Works accurately with attention to detail and demonstrates strong proofreading skills
  • Ability to maintain confidentiality

Desirable

  • Working knowledge of SiteKit CMS, HTML, Google data studio, HotJar, SEMRush
  • Ability to use multimedia editing software (e.g., Adobe Photoshop)
  • Website design skills

Employer details

Employer name

Leeds Teaching Hospitals

Address

N I H R Clinical Research Network

NIHR Academy Executive

21 Queen Street

Leeds

LS1 2TW


Employer's website

https://www.leedsth.nhs.uk/ (Opens in a new tab)


Employer details

Employer name

Leeds Teaching Hospitals

Address

N I H R Clinical Research Network

NIHR Academy Executive

21 Queen Street

Leeds

LS1 2TW


Employer's website

https://www.leedsth.nhs.uk/ (Opens in a new tab)


For questions about the job, contact:

Communications Manager

Lucy Darowska

lucy.darowska@nihr.ac.uk

Date posted

19 December 2023

Pay scheme

Agenda for change

Band

Band 6

Salary

£35,392 to £42,618 a year

Contract

Fixed term

Duration

13 months

Working pattern

Full-time, Flexible working

Reference number

C9298-MDI-0098

Job locations

N I H R Clinical Research Network

NIHR Academy Executive

21 Queen Street

Leeds

LS1 2TW


Supporting documents

Privacy notice

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