Job summary
This
is a fixed term contract role with an initial contract end date of 31 March
2025 (extension anticipated).
Are
you an experienced and collaborative web content professional with a good
understanding of how to optimise content to meet corporate and user needs?
Do
you have a strong combination of writing skills, great teamwork and
influencing skills?
Successful
applicants will be flexible, proactive, responsible, have great communication
skills and be able to work as part of a team to ensure delivery of effective,
timely and accessible website content.
We
encourage individuals who are considering applying to contact the office and
have a conversation with the hiring manager.
Please
note, a hybrid-working arrangement is in place where successful candidates
can work a large percentage of their time from home.
Main duties of the job
Working
in a busy and friendly communications team, you will collaborate with
colleagues across NIHR career development and training teams to co-create
content for the NIHR website.
You
will need good interpersonal and communication skills to support working with
a broad range of colleagues across NIHR.
Excellent
writing and editing skills are essential to turn complex information into
clear and accessible web content.
You
will also have the opportunity to work on wider website projects to ensure we
successfully communicate the remit, value and impact of the NIHR.
About us
The
National Institute for Health and Care Research (NIHR) has a mission to
improve the health and wealth of the nation through research. The NIHR plays
a pivotal role in attracting, training and supporting the best researchers
and complements the additional NIHR investment in world-class research
facilities and a skilled research workforce.
This
role is hosted by the Leeds Teaching Hospitals Trust (LTHT) and delivers the
work of the NIHR, leading on policy, strategy and delivery in respect of
academic training in England and working closely with other NIHR centres and
the Science Research and Evidence (SRE) Directorate at the Department of
Health and Social Care (DHSC).
Leeds
Teaching Hospitals is committed to our process of redeploying 'at risk'
members of our existing workforce to new roles. As such, all our job adverts
are subject to this policy and we reserve the right to close, delay or remove
adverts while this process is completed. If you do experience a delay in the
shortlisting stage of the recruitment cycle, please bear with us while this
process is completed, and contact the named contact if you have any
questions.
Job description
Job responsibilities
- Take
day to day responsibility for delivering aspects of NIHR Coordinating
Centres communications strategy by developing the NIHR website, working with
a multitude of stakeholders including other NIHR national centres and DHSC
- Work
with communications colleagues from across NIHR to ensure delivery of the
NIHRs corporate communications strategy contributing to the delivery of
programmes of work in a cross NIHR communications working group
- Identify
external communications opportunities and resources for NIHR Academy,
assessing any financial implications and ensure that it has an appropriate
online presence
- Maintaining
the NIHR website, creating high quality content, in conjunction with
colleagues, to successfully communicate the NIHRs offers to our key
audiences both visually and in text
- Ensure
that content is produced in a way that meets the needs of users and is
optimised and designed for the web ensuring that it provides timely and
useful information and successfully communicates the remit, value and impact
of NIHR.
- Develop
the skills of colleagues including providing training, in local business
delivery teams and their understanding of writing for web
- Liaise
with other national centres, NIHR and DHSC staff and the academic community
as necessary, developing effective working relationships with a range of
stakeholders.
- Ensure
content is optimized for SEO and readability and is presented in line with
identified user journeys
- Translate
and present information which may be complex, sensitive or contentious, into
clear web content that is easy for users and members of the public to engage
with
- Ensure
content is produced in accordance with accessibility requirements
- Analyse
and report on content performance, using a variety of website tools including
Google Analytics
- Manage
a programme of work to audit, review and update website content relating to
the work of local business delivery teams
- Plan
and organise a broad range of complex work activities involving other NIHR
colleagues and stakeholders which, will require the formulation and
adjustment of communication plans
- Contribute
to the planning and implementation of user testing to drive continuous
improvement of user experience across the NIHR website
- Work
on projects with the central NIHR website team to plan, test and implement
new functionality and features.
- Identify
external communications opportunities and resources for NIHR Academy, ensuring
that it has an appropriate online presence and, assessing any financial
implications in line with agreed budgets
- Authorised
signatory within devolved limits agreed for the post
Job description
Job responsibilities
- Take
day to day responsibility for delivering aspects of NIHR Coordinating
Centres communications strategy by developing the NIHR website, working with
a multitude of stakeholders including other NIHR national centres and DHSC
- Work
with communications colleagues from across NIHR to ensure delivery of the
NIHRs corporate communications strategy contributing to the delivery of
programmes of work in a cross NIHR communications working group
- Identify
external communications opportunities and resources for NIHR Academy,
assessing any financial implications and ensure that it has an appropriate
online presence
- Maintaining
the NIHR website, creating high quality content, in conjunction with
colleagues, to successfully communicate the NIHRs offers to our key
audiences both visually and in text
- Ensure
that content is produced in a way that meets the needs of users and is
optimised and designed for the web ensuring that it provides timely and
useful information and successfully communicates the remit, value and impact
of NIHR.
- Develop
the skills of colleagues including providing training, in local business
delivery teams and their understanding of writing for web
- Liaise
with other national centres, NIHR and DHSC staff and the academic community
as necessary, developing effective working relationships with a range of
stakeholders.
- Ensure
content is optimized for SEO and readability and is presented in line with
identified user journeys
- Translate
and present information which may be complex, sensitive or contentious, into
clear web content that is easy for users and members of the public to engage
with
- Ensure
content is produced in accordance with accessibility requirements
- Analyse
and report on content performance, using a variety of website tools including
Google Analytics
- Manage
a programme of work to audit, review and update website content relating to
the work of local business delivery teams
- Plan
and organise a broad range of complex work activities involving other NIHR
colleagues and stakeholders which, will require the formulation and
adjustment of communication plans
- Contribute
to the planning and implementation of user testing to drive continuous
improvement of user experience across the NIHR website
- Work
on projects with the central NIHR website team to plan, test and implement
new functionality and features.
- Identify
external communications opportunities and resources for NIHR Academy, ensuring
that it has an appropriate online presence and, assessing any financial
implications in line with agreed budgets
- Authorised
signatory within devolved limits agreed for the post
Person Specification
Qualifications
Essential
- Education to degree level (or equivalent experience)
Desirable
- Career progression through continuing professional development
- Membership of relevant professional body
Experience
Essential
- Experience of implementing communications programmes with complex themes
- Experience in the development and editing of digital and multi-media content for different channels and audiences
- Experience of project management for complex programmes including planning, stakeholder engagement, reporting on progress and evaluation
- Good knowledge of professional internal and external communications practice
- Strong understanding of the expectation on public sector communications to be open, honest and non-political
- Knowledge of communications software packages, design and content management systems including e-marketing, webinar platforms and enterprise social media management platforms
- Knowledge of information governance and GDPR requirements in relation to communications activities and campaigns
Desirable
- Experience of working in a large, complex or distributed organisation or for a government department or public sector organisation
- Experience of providing training to colleagues
- Experience of planning and implementing user experience testing
- Experience of working with or within a health and care, research or education environment
Skills & behaviours
Essential
- Excellent influencing and negotiating skills, with demonstrable experience of building and maintaining excellent working relationships with a range of stakeholders
- Resilient, motivated and deadline driven, able to work alone or effectively and collaboratively as part of a team
- Good organisational, planning and project management skills and excellent attention to detail
- Effective project and time management skills; able to set goals and standards and prioritise effectively especially in a deadline-driven environment
- Excellent written and verbal communications skills including editing skills, with the ability to convey complex information, making it engaging and accessible to difference audiences
- Ability to use web content management systems and optimise web content to improve SEO rankings, including keyword selection, link building and resolving broken links
- Strong report writing and complex data analysis skills including using Google Analytics to drive continuous improvement
- Good working knowledge of content management systems and ability to optimise web content to meet corporate and user requirements
- Ability to measure and evaluate the impact of communications activities and campaigns
- Good working knowledge of word processing, spreadsheets, presentations, online meeting tools and Google suite
- Works accurately with attention to detail and demonstrates strong proofreading skills
- Ability to maintain confidentiality
Desirable
- Working knowledge of SiteKit CMS, HTML, Google data studio, HotJar, SEMRush
- Ability to use multimedia editing software (e.g., Adobe Photoshop)
- Website design skills
Person Specification
Qualifications
Essential
- Education to degree level (or equivalent experience)
Desirable
- Career progression through continuing professional development
- Membership of relevant professional body
Experience
Essential
- Experience of implementing communications programmes with complex themes
- Experience in the development and editing of digital and multi-media content for different channels and audiences
- Experience of project management for complex programmes including planning, stakeholder engagement, reporting on progress and evaluation
- Good knowledge of professional internal and external communications practice
- Strong understanding of the expectation on public sector communications to be open, honest and non-political
- Knowledge of communications software packages, design and content management systems including e-marketing, webinar platforms and enterprise social media management platforms
- Knowledge of information governance and GDPR requirements in relation to communications activities and campaigns
Desirable
- Experience of working in a large, complex or distributed organisation or for a government department or public sector organisation
- Experience of providing training to colleagues
- Experience of planning and implementing user experience testing
- Experience of working with or within a health and care, research or education environment
Skills & behaviours
Essential
- Excellent influencing and negotiating skills, with demonstrable experience of building and maintaining excellent working relationships with a range of stakeholders
- Resilient, motivated and deadline driven, able to work alone or effectively and collaboratively as part of a team
- Good organisational, planning and project management skills and excellent attention to detail
- Effective project and time management skills; able to set goals and standards and prioritise effectively especially in a deadline-driven environment
- Excellent written and verbal communications skills including editing skills, with the ability to convey complex information, making it engaging and accessible to difference audiences
- Ability to use web content management systems and optimise web content to improve SEO rankings, including keyword selection, link building and resolving broken links
- Strong report writing and complex data analysis skills including using Google Analytics to drive continuous improvement
- Good working knowledge of content management systems and ability to optimise web content to meet corporate and user requirements
- Ability to measure and evaluate the impact of communications activities and campaigns
- Good working knowledge of word processing, spreadsheets, presentations, online meeting tools and Google suite
- Works accurately with attention to detail and demonstrates strong proofreading skills
- Ability to maintain confidentiality
Desirable
- Working knowledge of SiteKit CMS, HTML, Google data studio, HotJar, SEMRush
- Ability to use multimedia editing software (e.g., Adobe Photoshop)
- Website design skills