Fundraising Manager

Job description

Job responsibilities

As a senior member of the fundraising team, you will take a strategic approach to leading the development and management of our Corporate, Major Donor and Legacy programmes to maximise income and meet annual targets. You will be accustomed to dealing with senior level figures and managing high-level relationships between organisations and individuals.

Reporting to the Charity Director, the post holder will play a leading role in building an active profile for the Royal Berks Charity as an excellent partner for local businesses, major donors and benefactors. Managing an existing portfolio of partnerships and proactively approaching new supporters to deliver our long-term strategies for growth in income. Working collaboratively with the Legacy and In-Memory Officer they will also develop and deliver a strategy to grow our legacy income stream.

The role will require energy and enthusiasm along with considerable knowledge in these areas to inspire supporters to commit to the Royal Berks Charity as their preferred local charity of choice.

In addition to the post holders main duties and responsibilities there will also be line management opportunities if potential net income in these areas can be realised to support expansion of the team.

MAIN DUTIES AND RESPONSIBILITIES

CORPORATE PARTNERSHIPS

Research, initiate and develop long term relationships with local businesses and local branches of national companies to identify the best prospects for securing financial and in kind support.

Design a range of sponsorship packages that will engage and attract local businesses (or local branches of national companies) and will be mutually beneficial through greater profile for both parties

Lead, promote and co-ordinate company staff fundraising events and activities, ensuring that these are well planned, marketed and supported and that sponsorship funds are processed effectively. This will require effective communications with the key relationship partner in any committed corporate relationship

Ensure that any major activities or longer-term relationships are properly agreed with appropriate memorandum of understanding or written agreement with provisions to terminate. Any joint promotional activity must be agreed and signed off by the Charity Director

Seek opportunities to give regular talks and presentations to local businesses and other commercial organisations to help increase support for the charity

Ensure there is a clear policy with regard to the respectability and ethical dimensions of any prospective corporate partners, and to seek advice from the Charity Director prior to entering into any discussions or agreements.

Ensure there are no conflicts of interest or situations where a company may be expecting preferential commercial advantage from a relationship, especially with regard to supply of goods and services to the charity or parent NHS Trust. Have the self-confidence to reject offers of support if they are likely to compromise the charity or parent hospital.

Ensure accurate and up-to-date supporter records are maintained and accessible, particularly with regard to inputting onto the donor activity database (Harlequin).

MAJOR GIFTS AND LEGACY

To actively build a growing portfolio of donors and prospects with the capacity and propensity to forge meaningful partnerships with Royal Berks Charity through the giving of substantial gifts

To build powerful relationships with influential individuals that can foster onward referral, unlock connections and leverage networks to increase philanthropic impact and develop an effective pool of ambassadors and advocates to act on our behalf.

Provide briefings for Royal Berks Charity representatives involved in meetings or events with major donors. Work with colleagues, Trustees and supporters to facilitate secure personal introductions and meetings with prospects.

Identify and manage the co-ordination of acknowledgment and recognition opportunities.

Be a senior external ambassador, networking and representing RBC at the highest levels to position the charity as a go-to impact-driven organisation.

Working with the Charity Director, identify suitable projects agreed with internal stakeholders to build cases for support and wish lists for new and existing donors. With the Charity Communications and Marketing Leadcreate tailored presentation materials to evidence the need.

Monitor project progress and facilitate donor visits and ensure personal, timely reports are sent to donors to evidence the impact.

Manage major donor cultivation events to lift the profile of the charity with the support of the Charity Director, Trustees and senior clinical staff.

Keep meticulous records on the database of all actions and communications.

Regularly analyse the database to ensure all opportunities to engage donors and prospects are utilised.

STRATEGY/POLICY DEVELOPMENT AND DELIVERY

Develop and deliver a year-on-year strategy for the development of corporate partnerships, major gifts and legacy giving, which supports the overarching income generation and action plan, maximises income and delivers excellent cost ratios.

Develop and deliver a longer-term strategy that will support the growth of our legacy income stream.

Be aware of the responsibilities with regard to Health and Safety, especially with regard to any events

Ensure that all data is handled confidentially and in line with the Data Protection Act, especially with regard to records of donors

Regularly evaluate and report on the corporate partnerships, major gifts and legacy income streams, providing recommendations for improvement based on data-driven insight

WAYS OF WORKING AND BEHAVIOURS

To represent the charity on national forums and partnerships as appropriate

Represent the Royal Berks Charity at weekend and evening events in order to fulfil the duties within a flexible working timetable (subject to agreement with the line manager TOIL will be offered)

Be aware of the changing environment to pick up on opportunities and keep abreast of current trends, circumstances or topical issues that will enhance the work of the charity

Contribute to the strategic direction of the fundraising team

Ensure the effective and efficient use of the charitys resources

Ensure that all duties are carried out to the highest professional standard

Respect the customs, values and spiritual beliefs of supporters, patients, carers and their relatives

Respect the ethos and values of any partner companies and ensure that proper agreements are in place

The job holder will display the agreed behaviours of The Royal Berkshire NHS Foundation Trust as encapsulated by the performance management and personal development documentation, and in particular, the Trust expects all staff to comply with all relevant policies and codes of conduct and to display the values of the Trust.

Person Specification

Essential

Essential

• Educated to masters level or equivalent 2 years experience
• Demonstrable experience in building and maintaining relationships that foster onward referral, unlock connections and leverage networks to increase their philanthropic impact
• Experience of creating and delivering presentations to prospective supporters
• Evidence of successful networking with strong interpersonal skills and ability to relate to people to motivate and inspire support
• Evidence of developing long-term fundraising strategies, supported by short and medium term milestones

Desirable

Desirable

• Knowledge and experience of online giving platforms and creating reports
• Evidence of post graduate level study or equivalent in fundraising qualification
• Experience in developing promotional material

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Certificate of Sponsorship

Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).

From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).

Employer details

Employer name

Royal Berkshire NHS Foundation Trust

Address

Royal Berkshire Hospital

London Road

Reading

RG1 5AN

Employer's website

https://www.royalberkshire.nhs.uk/ (Opens in a new tab)