Job summary
We're looking for a passionate and strategic Head of Fundraising and Marketing to join our record-breaking and award-winning team, leading our voluntary income and marketing functions. This is a unique opportunity to combine creativity, leadership, and purpose, helping secure the future of hospice care across Essex.
About the Role
As Head of Fundraising and Marketing, you'll take the lead on delivering ambitious and integrated fundraising and marketing strategies. You'll work collaboratively across the charity to grow income, raise awareness of our work, and strengthen engagement with our supporters, patients, families, colleagues and volunteers.
You'll inspire and lead high-performing teams, ensuring our fundraising is ethical, sustainable, and diverse, while also developing engaging marketing campaigns that reflect the compassionate care we provide.
This role sits at the heart of our organisation and offers a real opportunity to shape our future success.
About You
You'll be an experienced and forward-thinking leader, passionate about the power of storytelling, relationships and community support. You'll also bring:
- A proven track record in both fundraising and marketing leadership.
- Excellent communication and interpersonal skills.
- A collaborative and values-driven approach.
- Knowledge of charity governance, income generation and marketing best practices.
- A commitment to continuous improvement and team development.
- Strategic insight with hands-on delivery skills.
Main duties of the job
- Co-create the development and implementation of strategic plans for fundraising and marketing.
- Managing diverse income streams including individual giving, corporate partnerships, events, legacies, and more.
- Overseeing brand, communications and digital engagement, ensuring our message is clear, compelling, and consistent.
- Building strong relationships with donors, media, stakeholders and community partners.
- Collaborating with senior leadership to support long-term growth and innovation.
- Ensuring compliance with fundraising regulations, data protection and financial reporting standards.
- Supporting and developing a talented and motivated team to deliver outstanding results.
About us
At Havens Hospices, we care for children, young people and adults with complex or incurable conditions. Our specialist Care Teams can support them and their family living throughout illness, death and bereavement in the comfort of their own home and through our hospice services, Fair Havens and Little Havens.
Working at Havens Hospices allows you to give the gift of time to patients and families, creating memories. Although you may not be giving direct care to our patients, your contribution will have an immediate effect on our care services.
In return for your expertise and passion, you will receive a competitive salary package, and most of all, by making the most of every day you work at Havens Hospices you'll be helping us continue 'Making every day count' for those who need us most.
At Havens Hospices we are committed to safeguarding and promoting the welfare of our employees and patients and expect all colleagues to share this commitment.
We value diversity and welcome applications from all sections of the community.
Job description
Job responsibilities
Strategic Leadership & Planning
- Co-create and lead the delivery of fundraising and marketing strategies, budgets, and operational plans aligned with the charitys organisational strategy, Vision, Mission, and Values.
- Actively contribute to organisational strategic planning, providing expert insight into brand positioning, income generation, and stakeholder engagement.
Fundraising Leadership
- Lead the development of diverse and sustainable voluntary income streams, including individual and digital giving, corporate partnerships, community fundraising, legacy giving, events, and grant income.
- Work closely with Deputy Heads of Fundraising to prioritise and delegate tasks effectively, ensuring the team delivers on objectives, budgets, and key performance indicators (KPIs).
- Cultivate and oversee key donor relationships and strategic partnerships, ensuring donor retention and growth through excellent stewardship and engagement.
- Ensure that all fundraising activities comply with relevant legal, ethical, financial, and regulatory frameworks.
- Lead on financial performance monitoring and reporting, working closely with Data Insights and Finance Teams, analysing data to identify trends, risks, and audience segmentation opportunities that inform strategic decision-making and drive continuous improvement.
- Promote a strong culture of innovation to diversify income sources and maintain donor relevance.
Marketing and Engagement Leadership
- Lead the development and execution of a marketing and engagement strategy to enhance brand visibility, reputation, and support for Havens Hospices.
- Act as Brand Guardian to ensure consistency and integrity across all communication channels.
- Oversee the charitys digital presence, including its website and social media platforms, to ensure effective stakeholder engagement and content optimisation.
- Monitor, evaluate and report on the effectiveness of internal and external marketing and engagement campaigns.
- Provide input and insights to the Director of Fundraising and Marketing on matters of communications, branding, media relations, and stakeholder engagement.
- Represent the charity as a spokesperson with media and external stakeholders when require.
Leadership and Team Development
- Lead, manage, and develop the Fundraising and Marketing Teams to achieve a high-performance, collaborative and motivated environment.
- Provide effective line management to direct line reports, ensuring clarity of roles, development opportunities, and delivery against objectives.
- Foster cross-functional working and shared learning across all teams in Havens Hospices
- Champion a positive understanding of Fundraising, Marketing, and the charitys work across the entire organisation.
Compliance, Risk & Governance
- Ensure robust systems are in place for data management, including compliance with Data Protection, GDPR, fundraising regulation (including the Fundraising Regulator, Charity Commission and Gambling Commission), and audit requirements.
- Maintain awareness of political, economic, and sector developments that may impact or present opportunities for the organisation.
- Manage reputational risk in collaboration with the Director of Fundraising and Marketing and Leadership Team to ensure effective crisis communications planning.
Training, Development & Culture
- Actively participate in internal and external professional development, remaining informed of trends and best practice in the charity sector.
- Encourage a culture of continuous improvement and innovation within the team.
- Participate in 1-1 and PDP processes and support the same across the department
Job description
Job responsibilities
Strategic Leadership & Planning
- Co-create and lead the delivery of fundraising and marketing strategies, budgets, and operational plans aligned with the charitys organisational strategy, Vision, Mission, and Values.
- Actively contribute to organisational strategic planning, providing expert insight into brand positioning, income generation, and stakeholder engagement.
Fundraising Leadership
- Lead the development of diverse and sustainable voluntary income streams, including individual and digital giving, corporate partnerships, community fundraising, legacy giving, events, and grant income.
- Work closely with Deputy Heads of Fundraising to prioritise and delegate tasks effectively, ensuring the team delivers on objectives, budgets, and key performance indicators (KPIs).
- Cultivate and oversee key donor relationships and strategic partnerships, ensuring donor retention and growth through excellent stewardship and engagement.
- Ensure that all fundraising activities comply with relevant legal, ethical, financial, and regulatory frameworks.
- Lead on financial performance monitoring and reporting, working closely with Data Insights and Finance Teams, analysing data to identify trends, risks, and audience segmentation opportunities that inform strategic decision-making and drive continuous improvement.
- Promote a strong culture of innovation to diversify income sources and maintain donor relevance.
Marketing and Engagement Leadership
- Lead the development and execution of a marketing and engagement strategy to enhance brand visibility, reputation, and support for Havens Hospices.
- Act as Brand Guardian to ensure consistency and integrity across all communication channels.
- Oversee the charitys digital presence, including its website and social media platforms, to ensure effective stakeholder engagement and content optimisation.
- Monitor, evaluate and report on the effectiveness of internal and external marketing and engagement campaigns.
- Provide input and insights to the Director of Fundraising and Marketing on matters of communications, branding, media relations, and stakeholder engagement.
- Represent the charity as a spokesperson with media and external stakeholders when require.
Leadership and Team Development
- Lead, manage, and develop the Fundraising and Marketing Teams to achieve a high-performance, collaborative and motivated environment.
- Provide effective line management to direct line reports, ensuring clarity of roles, development opportunities, and delivery against objectives.
- Foster cross-functional working and shared learning across all teams in Havens Hospices
- Champion a positive understanding of Fundraising, Marketing, and the charitys work across the entire organisation.
Compliance, Risk & Governance
- Ensure robust systems are in place for data management, including compliance with Data Protection, GDPR, fundraising regulation (including the Fundraising Regulator, Charity Commission and Gambling Commission), and audit requirements.
- Maintain awareness of political, economic, and sector developments that may impact or present opportunities for the organisation.
- Manage reputational risk in collaboration with the Director of Fundraising and Marketing and Leadership Team to ensure effective crisis communications planning.
Training, Development & Culture
- Actively participate in internal and external professional development, remaining informed of trends and best practice in the charity sector.
- Encourage a culture of continuous improvement and innovation within the team.
- Participate in 1-1 and PDP processes and support the same across the department
Person Specification
Qualifications
Essential
- Candidates are welcome to demonstrate their ability to match the person specification by expanding on how their experience, training and/or qualifications might have provided them with the knowledge or skills required for the role.
Desirable
- Fundraising qualification
- Marketing qualification
- Project management qualification
- Coaching or management qualification
Essential
Essential
- Demonstrable experience of working at a management level & managing a team
- A thorough understanding of a wide variety of fundraising and marketing disciplines, or transferable sales or other experience
- Working with and understanding detailed budgets and financial reports
- Experience of developing and working on operational plans, business plans and strategies
- Ability to set and monitor progression against objectives and/or KPIs.
- A demonstrable donor-centric approach and experience of delivering this through planning.
- Experience of campaign development from idea creation through to delivery.
- Excellent communication skills: oral, written and presentation based.
- Demonstrable experience of well-developed influencing, facilitating, and coaching skills.
- Ability to use Microsoft Office (including Word, Excel, PowerPoint, Outlook, Teams), databases, other relevant software and systems, and the internet to an intermediate level.
- Advanced CRM skills.
- Experience in building and maintaining good working relationships with stakeholders and manage expectations around what can be delivered within clear professional boundaries.
- Meticulous in terms of attention to detail
Desirable
- Project or matrix-management
- Digital and direct marketing
- Previous use of Raisers Edge, or equivalent CRM
Person Specification
Qualifications
Essential
- Candidates are welcome to demonstrate their ability to match the person specification by expanding on how their experience, training and/or qualifications might have provided them with the knowledge or skills required for the role.
Desirable
- Fundraising qualification
- Marketing qualification
- Project management qualification
- Coaching or management qualification
Essential
Essential
- Demonstrable experience of working at a management level & managing a team
- A thorough understanding of a wide variety of fundraising and marketing disciplines, or transferable sales or other experience
- Working with and understanding detailed budgets and financial reports
- Experience of developing and working on operational plans, business plans and strategies
- Ability to set and monitor progression against objectives and/or KPIs.
- A demonstrable donor-centric approach and experience of delivering this through planning.
- Experience of campaign development from idea creation through to delivery.
- Excellent communication skills: oral, written and presentation based.
- Demonstrable experience of well-developed influencing, facilitating, and coaching skills.
- Ability to use Microsoft Office (including Word, Excel, PowerPoint, Outlook, Teams), databases, other relevant software and systems, and the internet to an intermediate level.
- Advanced CRM skills.
- Experience in building and maintaining good working relationships with stakeholders and manage expectations around what can be delivered within clear professional boundaries.
- Meticulous in terms of attention to detail
Desirable
- Project or matrix-management
- Digital and direct marketing
- Previous use of Raisers Edge, or equivalent CRM
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
