Public Relations, Marketing and Communication Lead

Brownlow Group Practice

Information:

This job is now closed

Job summary

Working to support Brownlow Health (BH), the role will be responsible for the delivery of internal and external local, regional, national PR coverage and staff /patient virtual engagement.

Collaborating with internal teams as well as external agencies, you will be an integral part of the management team helping implement our marketing, communications, and PR strategy to increase staff wellbeing and engagement, health awareness and promotion, and improve overall communication.

Main duties of the job

This is not a comprehensive list of all the tasks that may be required of the post holder. It is illustrative of the general nature and level of responsibility of the work to be undertaken and is subject to regular review. The post holder is also expected to perform other duties which are broadly consistent with the role as identified below. Job description attached.

To be an integral part of the marketing and communications function working closely with partners and the seniors' team to raise the profile of BH both internally and externally.

To ensure effective communication internally including pre-employment communication.

To deliver a robust communications and PR strategy to deliver BH growth.

To deliver measurable healthcare awareness across the sector through management of online content, including social media and website adhering to NHS inclusive communication best practice standards.

Delivery of any press releases, editorials, advertorial, case studies, as well as working together with management/teams to identify opportunities for BH exposure.

Supporting teams to organise events, attended when necessary to capture activity.

Be proactive in researching the latest tools and techniques, trialling new initiatives, and generating reports to evidence impact/reach.

Be proactive in supporting the training and development of the wider team in media training where appropriate.

About us

Brownlow prides itself in being an exceptional employer. We have a dedicated staff wellbeing team and offer staff benefits and incentives. You will receive a 6-month mentorship/induction package and following this will have the option for some home working should you wish to if appropriate.

Brownlow is committed to equality and diversity, and we strive for our workforce to be representative and inclusive of the complex and diverse community which we are proud to serve. We actively encourage individuals who self-identify as having protected characteristics to apply for this role. We are particularly keen to encourage applications from: individuals with linguistic diversity, members of the LGBTQ+ community; members of black, minority ethnic, and minority faith groups; and from those who are disabled and / or neurodiverse. We are mindful that we may not always be aware of structural and systemic factors, which might discourage or prevent certain minority groups and marginalised populations from applying to join our team. If you are aware that any such barriers do exist, please let us know.

Although not required by law we strongly recommend that all staff have received all Covid vaccinations.

Extended access will form part of your contracted hours.If you are successful at interview and are registered with any of the Brownlow or CLPCN sites, you are required to change practices and this will be a stipulate of employment.

Date posted

23 February 2024

Pay scheme

Other

Salary

Depending on experience Agenda for change band 5/6 depending on experience

Contract

Permanent

Working pattern

Full-time, Part-time

Reference number

A1812-24-0003

Job locations

Brownlow Health @ Pembroke Place

70 Pembroke Place

Liverpool

Merseyside

L69 3GF


Job description

Job responsibilities

Please see job description attached and main duties above.

Other duties include:

Support in the drafting of marketing materials such as posters, brochures, and reports, collaborating closely with the wider PCN (Primary Care Network) teams.

Demonstrate an understanding of the bigger picture and the role marketing, communications, PR, and design have to play in healthcare.

Input proactively into regular team meetings to ensure ideas and concepts are captured and developed collectively.

Time management, problem-solving and organisation skills a must along with a can-do attitude.

To be a committed team member who actively supports the wider team. A natural, creative problem solver.

Help and support with any other duties that may not be listed but benefit the team or contribute to Brownlow Health development and growth.

Other job locations:

Brownlow Health @ Marybone - 2 Vauxhall Road Liverpool L3 2BG

Brownlow Health @ Kensington Park - 157 Edge Lane Liverpool L7 2PF

Brownlow Health @ Princes Park - Bentley Road Liverpool L8 0SY

Brownlow Health @ Student Health -University of Liverpool Peach Street, Liverpool L69 7ZL

Job description

Job responsibilities

Please see job description attached and main duties above.

Other duties include:

Support in the drafting of marketing materials such as posters, brochures, and reports, collaborating closely with the wider PCN (Primary Care Network) teams.

Demonstrate an understanding of the bigger picture and the role marketing, communications, PR, and design have to play in healthcare.

Input proactively into regular team meetings to ensure ideas and concepts are captured and developed collectively.

Time management, problem-solving and organisation skills a must along with a can-do attitude.

To be a committed team member who actively supports the wider team. A natural, creative problem solver.

Help and support with any other duties that may not be listed but benefit the team or contribute to Brownlow Health development and growth.

Other job locations:

Brownlow Health @ Marybone - 2 Vauxhall Road Liverpool L3 2BG

Brownlow Health @ Kensington Park - 157 Edge Lane Liverpool L7 2PF

Brownlow Health @ Princes Park - Bentley Road Liverpool L8 0SY

Brownlow Health @ Student Health -University of Liverpool Peach Street, Liverpool L69 7ZL

Person Specification

Qualifications

Essential

  • Educated to degree level in relevant area/experience.

Desirable

  • CIM, CIPR or other recognized qualifications in this field.

Personal Attributes

Essential

  • Excellent interpersonal and communication skills.
  • Excellent organisation skills.
  • Team player with can-do attitude.
  • Ability to work under pressure and meet tight deadlines.

Desirable

  • Confident presentation skills or working towards.
  • Excellent IT Skills including knowledge of EMIS/BLINXs systems

Experience

Essential

  • Evidence of working in similar roles/covering similar duties.
  • Experience of working with the media and developing meaningful relationships

Skills and Knowledge

Essential

  • Previous experience of organising events, creating engaging content media content across multiple channels.
  • Evidence of working proactively across a variety of relevant of projects & tasks.

Desirable

  • Knowledge of marketing and communications measurement tools and techniques.
  • Knowledge of the procurement and social value sectors.

Other

Essential

  • We require applicants whose native language is not English to demonstrate their competence in the English language. This can be demonstrated by:
  • Providing Certification of English proficiency
  • During interview should you be invited to attend
Person Specification

Qualifications

Essential

  • Educated to degree level in relevant area/experience.

Desirable

  • CIM, CIPR or other recognized qualifications in this field.

Personal Attributes

Essential

  • Excellent interpersonal and communication skills.
  • Excellent organisation skills.
  • Team player with can-do attitude.
  • Ability to work under pressure and meet tight deadlines.

Desirable

  • Confident presentation skills or working towards.
  • Excellent IT Skills including knowledge of EMIS/BLINXs systems

Experience

Essential

  • Evidence of working in similar roles/covering similar duties.
  • Experience of working with the media and developing meaningful relationships

Skills and Knowledge

Essential

  • Previous experience of organising events, creating engaging content media content across multiple channels.
  • Evidence of working proactively across a variety of relevant of projects & tasks.

Desirable

  • Knowledge of marketing and communications measurement tools and techniques.
  • Knowledge of the procurement and social value sectors.

Other

Essential

  • We require applicants whose native language is not English to demonstrate their competence in the English language. This can be demonstrated by:
  • Providing Certification of English proficiency
  • During interview should you be invited to attend

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Employer details

Employer name

Brownlow Group Practice

Address

Brownlow Health @ Pembroke Place

70 Pembroke Place

Liverpool

Merseyside

L69 3GF


Employer's website

https://www.brownlowhealth.co.uk/ (Opens in a new tab)

Employer details

Employer name

Brownlow Group Practice

Address

Brownlow Health @ Pembroke Place

70 Pembroke Place

Liverpool

Merseyside

L69 3GF


Employer's website

https://www.brownlowhealth.co.uk/ (Opens in a new tab)

For questions about the job, contact:

Brownlow Health HR

brownlowhr@livgp.nhs.uk

01513885351

Date posted

23 February 2024

Pay scheme

Other

Salary

Depending on experience Agenda for change band 5/6 depending on experience

Contract

Permanent

Working pattern

Full-time, Part-time

Reference number

A1812-24-0003

Job locations

Brownlow Health @ Pembroke Place

70 Pembroke Place

Liverpool

Merseyside

L69 3GF


Supporting documents

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