Birmingham Women's and Children's NHS Foundation Trust

Maternity Infant Feeding Advisor

Information:

This job is now closed

Job summary

The post holder will work alongside other members of the multi professional team to provide additional feeding support to families and babies to help them achieve their feeding goals. The role also includes supporting the Infant Feeding Team to maintain Baby Friendly Initiative (BFI) accreditation, participating in conducting audit and other tasks as directed by the Infant Feeding Lead.

This is a permanent position, that will have a focus on meeting the needs of babies who are born prematurely, and women at risk of giving birth prematurely. The postholder will work closely with the preterm birth prevention team, PeriPrem team, neonatal unit, and maternity departments to ensure preterm babies receive breastmilk within 6 hours of birth in line with the PeriPrem bundle. The funding for this post is to provide support to women/birthing people and their babies over evenings and weekends. The postholder will be responsible for parent antenatal education around the benefits of early expressed breast milk for preterm babies, and assist parents with the preparation for feeding a baby born prematurely.

Main duties of the job

  • To maintain standards of organisational conduct e.g. correct wearing of uniform, punctuality etc
  • To work effectively within a team and assist in maintaining a good working atmosphere
  • To present a positive attitude and demonstrate a commitment to the Trust
  • Keep up to date with changes in Trust policies and comply with these in carrying out duties, in particular your personal responsibilities as defined in the Health and Safety at Work Act
  • The requirements of 'The Lone Worker' Policy, Fire Safety Policy, Attendance Policy
  • The requirements of the Working Time Directive
  • To attend Mandatory Training and any others identified
  • To undertake any identified training to ensure compliance with the role
  • To maintain stores and equipment and ensure proper use
  • To report complaints, incidents and accidents to the midwife in charge and assist in their investigation and resolution
  • To record and submit clinical activity and information as requested

About us

Birmingham Women's and Children's NHS Foundation Trust is the first of its type in the UK. Our Trust was formed in February 2017 to drive forward our commitment to provide the highest quality, world-class care for our women, children and families. Uniting our hospitals means more seamless care; more investment to make greater advances in our specialist treatment and world-leading neo-natal and fetal work. Importantly, it also gives us a greater voice in shaping the future of family-centered care.

Birmingham Children's Hospital is a UK leading specialist paediatric centre with an international reputation in several areas.

Birmingham Women's Hospital is one of two dedicated women's hospitals in the UK, with the busiest single site maternity unit, delivering more than 8,200 babies a year offering a full range of gynaecological, maternity and neonatal care.

Our Trust is committed to creating the best place to work. We believe in promoting and enhancing inclusion, diversity and equality and encourage applications from all areas of the community, who meet the criteria for the role, regardless of age, gender identity, disability, race, religion or sexual orientation.

Details

Date posted

03 August 2026

Pay scheme

Agenda for change

Band

Band 4

Salary

£28,392 to £31,157 a year pro rata

Contract

Permanent

Working pattern

Part-time, Flexible working, Compressed hours

Reference number

284-26-8148099-DWAB

Job locations

Birmingham Women's

Edgbaston

B15 2TG

United Kingdom


Job description

Job responsibilities

Please refer to the attached job description and person specification to view the full details of this opportunity at Birmingham Women's and Children's NHS Foundation Trust.

When completing your application, please ensure you have evidenced how you meet the job description and person specification to include transferable experience, qualifications, skills along with professional registration details.

Occasionally we receive a large number of applications for our roles and when that happens we sometimes bring the closing date forward, so please apply promptly to avoid disappointment.

Job description

Job responsibilities

Please refer to the attached job description and person specification to view the full details of this opportunity at Birmingham Women's and Children's NHS Foundation Trust.

When completing your application, please ensure you have evidenced how you meet the job description and person specification to include transferable experience, qualifications, skills along with professional registration details.

Occasionally we receive a large number of applications for our roles and when that happens we sometimes bring the closing date forward, so please apply promptly to avoid disappointment.

Person Specification

Qualifications

Essential

  • NVQ Certificate Level 3 in Childcare/Healthcare
  • Accredited breastfeeding support qualification such as NCT/BfN or 3-day BFI breastfeeding management or BFI compliant training

KNOWLEDGE & NATURE OF EXPERIENCE

Essential

  • Experience of working with families and babies to support breastfeeding
  • Evidence of working within an NHS maternity care setting
  • Infant feeding clinical knowledge - practice and management
  • Promotion of close and loving relationships
  • Understanding of BFI maternity standards

PROFESSIONAL / MANAGERIAL / SPECIALIST KNOWLEDGE

Essential

  • Ability to work within policies and procedures/guidelines and act accordingly
  • Understanding of role boundaries and when to escalate
  • Understanding of the importance of confidentiality
  • Demonstrate an understanding of the practices of equality and inclusion in the delivery of this role

PERSONAL SKILLS / ABILITIES AND ATTRIBUTES

Essential

  • Effective communicator with good interpersonal skills
  • Ability to quickly establish rapport with families, groups and staff
  • Ability to follow instructions and work independently
  • Honest and trustworthy
  • Demonstrates attention to detail
  • Proficient IT skills for documentation of activity
  • Demonstrate alignment with the values and beliefs of the Trust
  • Team working

Desirable

  • Ability to cope within a stressful environment with emotional women and their families
Person Specification

Qualifications

Essential

  • NVQ Certificate Level 3 in Childcare/Healthcare
  • Accredited breastfeeding support qualification such as NCT/BfN or 3-day BFI breastfeeding management or BFI compliant training

KNOWLEDGE & NATURE OF EXPERIENCE

Essential

  • Experience of working with families and babies to support breastfeeding
  • Evidence of working within an NHS maternity care setting
  • Infant feeding clinical knowledge - practice and management
  • Promotion of close and loving relationships
  • Understanding of BFI maternity standards

PROFESSIONAL / MANAGERIAL / SPECIALIST KNOWLEDGE

Essential

  • Ability to work within policies and procedures/guidelines and act accordingly
  • Understanding of role boundaries and when to escalate
  • Understanding of the importance of confidentiality
  • Demonstrate an understanding of the practices of equality and inclusion in the delivery of this role

PERSONAL SKILLS / ABILITIES AND ATTRIBUTES

Essential

  • Effective communicator with good interpersonal skills
  • Ability to quickly establish rapport with families, groups and staff
  • Ability to follow instructions and work independently
  • Honest and trustworthy
  • Demonstrates attention to detail
  • Proficient IT skills for documentation of activity
  • Demonstrate alignment with the values and beliefs of the Trust
  • Team working

Desirable

  • Ability to cope within a stressful environment with emotional women and their families

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Certificate of Sponsorship

Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).

From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).

Additional information

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Certificate of Sponsorship

Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).

From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).

Employer details

Employer name

Birmingham Women's and Children's NHS Foundation Trust

Address

Birmingham Women's

Edgbaston

B15 2TG

United Kingdom


Employer's website

https://bwc.nhs.uk/ (Opens in a new tab)


Employer details

Employer name

Birmingham Women's and Children's NHS Foundation Trust

Address

Birmingham Women's

Edgbaston

B15 2TG

United Kingdom


Employer's website

https://bwc.nhs.uk/ (Opens in a new tab)


Employer contact details

For questions about the job, contact:

Maternity Infant Feeding Lead Midwife

Leanne Cruickshanks

leanne.cruickshanks@nhs.net

07920245866

Details

Date posted

03 August 2026

Pay scheme

Agenda for change

Band

Band 4

Salary

£28,392 to £31,157 a year pro rata

Contract

Permanent

Working pattern

Part-time, Flexible working, Compressed hours

Reference number

284-26-8148099-DWAB

Job locations

Birmingham Women's

Edgbaston

B15 2TG

United Kingdom


Supporting documents

Privacy notice

Birmingham Women's and Children's NHS Foundation Trust's privacy notice (opens in a new tab)